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Andersson Bell Fall/Winter 2024

The collection effortlessly marries utilitarian functionality with vintage charm, staying true to the brand's distinctive style.

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BY JAY AQUINO


Andersson Bell, a fashion brand launched in Seoul in 2014, draws inspiration from the fusion of Korean and Scandinavian cultures. Andersson Bell's Fall 2024 collection pays tribute to Ki-Ok Kwon, a pioneering female pilot in Korea, while infusing Air Force aesthetics into its designs.


The collection effortlessly marries utilitarian functionality with vintage charm, staying true to the brand's distinctive style. Military-inspired elements like camouflage patterns and utility vests make prominent appearances, anchoring the collection in a rugged yet refined aesthetic. Some pieces, such as leather jackets with sailor collars, may seem unconventional and a bit unappealing. However, the vibrant knitted jackets with fringes and the patchwork trench coat, showcasing the brand's playful spirit and commitment to pushing boundaries, steal the spotlight as standout favorites.


The juxtaposition of oversized silhouettes with snug, laced-up knitwear creates a captivating harmony of contrasts, while the introduction of corsets throughout the collection adds a dash of Victorian romanticism. Meticulous ruching techniques are employed in select garments, including bomber jackets, skirts, and a striking nylon dress ingeniously crafted from jacket fabric. The footwear on the other hand, specifically the boots, takes on a daring edge, reminiscent of video game characters, adding a dreamy allure to each look. However, the standout piece is the patchwork trench coat, showcasing the brand's playful spirit and commitment to pushing boundaries.


Overall, the Fall 2024 collection from Andersson Bell celebrates heritage while embracing innovation. Through its homage to Ki-Ok Kwon and its masterful balance of contrasting elements, the collection tells a story of courage, resilience, and timeless elegance, capturing the essence of the brand's unique perspective.


Photo credit: Andersson Bell


Photo credit: Andersson Bell


Photo credit: Andersson Bell


Photo credit: Andersson Bell


Photo credit: Andersson Bell


Photo credit: Andersson Bell


Photo credit: Andersson Bell


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